“Booked 2.5 Months In Advance With 3 New Clients…” “Back in May, I found myself in a very strange place in my copywriting career. I was quickly gaining a reputation as one of the hottest Internet copywriters around. I had the #1 sales letter on ClickBank, I had great testimonials from high profile clients, and my conversions were averaging over 8% in tough markets. Yet, I had ZERO new clients! I was suffering from the same potentially fatal condition so many copywriters face… I sucked at selling myself. I could make clients bank accounts light up like pinball machines, but when it came to touting my own services, I was useless as an ashtray on a motorcycle. I joined Jason’s coaching program and he immediately turned my head around. We went over my process of dealing with clients and he showed me all the money I was leaving on the table. For instance, when prospects would ask for a price quote, I was doing something really dumb — GIVING IT. Without knowing anything about their business, their ultimate goals or their TRUE needs (which they typically have no clue about). Using the system Jason taught me, I quickly restructured my negotiating process, and within 4 weeks, I went from 0 new clients, to being booked 2 1/2 months in advance with 3 new clients, and one repeat client. That was pretty amazing, but even more important… clients now see me as a partner in their business, not just a copywriter filling pages with words. Even my former clients now view me with higher regard, and have no problem paying twice what they paid before. That’s because Jason taught me how to become a valuable asset to my client’s business, rather than a necessary expense. As copywriters, we don’t cost our clients money, we make them money. Helping a client make this realization is the key to a long, relaxing, and prosperous future in this business… But first you have to see it yourself. And no one will show you better, or faster, than Jason Leister. Thanks for everything, Jason.” Kevin Rogers rogerscopy.com

From:
Jason Leister
Flagstaff, AZ
12:37 p.m.

Dear Freelance Copywriter,

This is gonna be one of the quickest “sales” letters you’ve ever read…

There’s only one topic: How to create a six-figure copywriting business… fast.

Despite what you may have been told, getting to six-figures isn’t rocket science. (And you can do it quickly.)

It doesn’t take a “25 Step System” and it doesn’t take you shoveling out money to a “coach” month after month after month.

There are really only three skills you have to master to write your own ticket in this business:

1. How to generate leads. (People who can actually pay you.)
2. How to convert leads into clients. (People you actually want to work with.)
3. How to leverage your client relationships to make more money in less time.

Oh yeah… and you need to know how to write copy.

I’m assuming you already know that. If not, this isn’t the right thing for you… at least not right now.

You get those 3 skills down and you will be in a very nice spot.

The fact is, I can help you develop those skills FAST.

I do it everyday with the copywriters I mentor.

But I took that program off the market because I’m more about results than just charging you money month after month after month.

Most copywriters struggle not because they aren’t good copywriters… they struggle because they haven’t learned the skills you actually need to build a copywriting business.

In 60 days, I can help you change that.

But I have to warn you…

Let’s cut to the chase…

If you’re looking for a mentor with a big ego who will pound his chest and slap you silly, that’s not me.

Plus… that position is filled in the marketplace.

If you’re looking for a boiler plate system where I drop a bunch of materials in your lap and watch you work through it for the next 8 months… this isn’t it.

But if you’re looking for a personalized plan to get your copywriting business cranking fast… then keep reading.

Because this is about getting you the knowledge and skills you need to attract more clients, better clients, and charge higher fees.

That’s it. And while it’s extremely valuable, it really doesn’t take that long.

So here’s what I’m offering:

It’s a two month crash course on building your freelance copywriting business… We don’t talk about how to write copy.

Here are just a few of the things you’ll learn:

• How to generate qualified leads for your business. Leads that HAVE money and are willing to invest it in your services.
• The biggest reasons NOT to write for the big mailers… and why having them as clients can actually hurt your profitability.
• What to do when your “hot prospect” stops responding to your calls, won’t return emails and disappears into space… is that lost business? You’ll find out.
• How to avoid price resistance once and for all and start charging (and getting) double and triple what most copywriters are making.
• How to position your services to make your competition irrelevant.
• How to retain control of the entire buying process, no matter WHAT your prospect says. Not knowing how to do this can cost you a lot of money.
• How to “cherry pick” the best clients from the job boards… even if hundreds of other copywriters respond.
• Exactly what to say to a prospect when they call and want to talk about “what you can do for them…” (and why many copywriters sabotage their success on this very first call).
• How to increase your income by working for fewer clients.
• How to get paid for results WITHOUT the risk of losing your shirt in the process.
• How to setup a lead collection system that sifts and sorts your leads so that you only end up talking to highly qualified prospects.
• And a whole lot more… completely customized for YOU!

So here’s exactly how it works:

This program is 60 days long. That’s it. Each week, we’ll have an in depth 60 Minute Strategy Session via telephone. This is one-on-one between you and me.

On each call we’ll discuss a particular business focus and create action steps for you to start putting these strategies to work in your business. Each call will get recorded and sent to you for future reference.

In between the weekly Strategy Sessions, you’ll have unlimited access to me via email for any questions or challenges you have.

I know the value of what I offer. And I know that everything that we’ll talk about works. I know because it’s the exact same strategies and techniques I used to go from $0 to six-figures my first year.

And I’m STILL using the same strategies and techniques to take my business even higher.

But I DON’T know if this is right for you. Only you do.

The price of the program is $1,100 payable in advance. Getting just one average client would more than pay for your investment.

If you’re the right fit for this program, that fee isn’t chump change… but it’s not going to break the bank either.

If that investment is too high for you, that’s fine. It probably just means you’re not quite at the right place for me to help you. Keep working… you’ll get there.

If you’ve read some of my other stuff, you’ll notice there’s a lot more “tough love” in this letter than all of the others combined.

That’s because I’ve learned that it’s about the only thing that works. It works for me… and it works for you.

It gets results.

So I’m looking for dreamers. I’m looking for serious copywriters who actually want to take action.

If that’s you, get a move on…

Sincerely,




Jason Leister
Business of Copy

P.S. When I got started, I spent a lot of money buying every copywriting secret I could get my hands on. But I quickly realized that all the copywriting secrets in the world aren’t worth much if you don’t know how to create a steady stream of high value clients.

You can practice your copywriting skills all you want, but until you have clients willing to pay you to put them to use… you’ll be shortchanging yourself.

P.P.S. Do I know anything about building a business?

These folks think so: